Don't advertise your website if it doesn't exist!

I returned home today to find an Indian takeaway menu stuck in the letterbox. I'm partial to the odd kebab or korma so I flicked through the brochure to see what was on offer. A huge selection of tempting dishes were detailed and I noticed the shop web address on the front cover. I thought great, maybe I can even order something online, so I typed the address into my browser - and got a holding page for Lycos Web Hosting. Not exactly a good advert for the business. Adding to the unprofessional experience was the email address printed on the menu, a difficult to remember free Googlemail address.